SEO and AI in 2024

In this episode, we talk about AI and SEO.  Specifically, ChatGPT & the newly-released Gemini, and the current industry buzz about Google and the potential upcoming changes:

• How Google's current shift towards AI resembles shifts made in the past?
• What have website owners done in the past to end up winning in the long-term? 
• What does this mean for you (and me) and what to keep in mind for 2024? 

In this Episode...
[0:51] Question: Can you get websites listed in ChatGPT?
[1:44] Passwords are going away
[3:44] Danny Sullivan said Google is changing
[4:23] Google fires their Quality Raters 
[6:30] Google updates their Quality Guidelines
[8:33] The Buzz about Google and AI
[9:14] How to approach SEO in 2024
[10:04] This has happened before
[11:07] Examples of Big Changes in the past
[12:10] The winners always do the same thing... 
[12:41] What is this Good Stuff that Google recommends?
[13:23] What to remember in 2024...

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